Website design for roofing companies
Websites for roofers built on trust, not price alone
Sites Made Local builds websites for roofing companies across the UK, from Edinburgh, repairs, full replacements, inspections, and commercial roofing work, built to attract customers who value the work rather than the cheapest quote in a list of five.
- No sales team
- No templates
- Built by Rob, start to finish
Websites that turn searches into enquiries
- Mobile-first and fast
- Built to rank locally
- Easy for customers to contact
- Planned around your services
Built around your business
Not one website.
The right one.
Roofing covers everything from a same-day repair to a full commercial re-roof, and the trust a customer needs before contacting you changes completely depending on which one you're offering.
See how it works →Repairs & inspections
A fast, reassuring route in for someone who wants confidence you'll turn up.
Full roof replacements
Customers want to see real, similar work and understand guarantees.
Slate & tile roofing
A specific specialism people search for directly.
Flat roofing
Different enough from pitched work to deserve its own space.
Commercial roofing
Insurance, project scale and commercial references, not domestic reassurance.
Storm damage
A fast, clear route for urgent situations, kept separate from planned work.
Built around how customers enquire
Not every visitor
wants the same thing
Someone with storm damage this afternoon and someone planning a full re-roof next spring need very different things from your website, and neither of them should feel like they're being sold to.
See pricing →urgent repair visitor
- Needs fast reassurance that you can help quickly
- Wants a visible number and confirmation you cover their area
- Is often dealing with active damage, not planning ahead
planned-replacement visitor
- Wants to see real, similar finished roofs before contacting you
- Needs to understand guarantees and what happens if something goes wrong
- Is likely comparing several roofers before choosing
storm-damage visitor
- Needs an immediate, clear route to urgent help
- May be dealing with an insurance claim alongside the repair
- Should be kept separate from routine enquiry forms
commercial customer
- Wants to see insurance, accreditation and project scale evidence
- Expects a proper enquiry and quotation process
- Is assessing you against other roofing contractors before calling
Every trade.
Same care.
Different trade, same approach every time, understand the business, then build the site that gets it right. Here's real work, live right now.
Simple process. No surprises.
How it actually works
A straightforward conversation
15 minutesWe talk through the balance of repairs, replacements and commercial work you do, and whether the site should lean toward trust-building or fast response.
I plan, write and build it
~10 working daysI map out separate routes for urgent repairs, planned replacements and commercial enquiries, then design and build the whole site myself.
Review, launch and improve
OngoingYou check it over, we adjust anything that's not right, then it launches with proper measurement in place.
Questions
Frequently asked, honestly answered
Can the website include a photo-upload quote form?
Yes, letting customers show you the roof or the damage before quoting usually leads to better, more accurate first conversations.
Can the site help us avoid price-only leads?
Yes, to an extent, showing guarantees, accreditations and genuine before-and-after work attracts customers who value the job being done properly, not just the cheapest number.
Do we need separate pages for repairs and full replacements?
Usually yes, since they attract very different visitors with different levels of urgency and consideration, but only where there's enough real content to justify each page.
Can the site have a separate route for storm damage or emergencies?
Yes, this is usually kept distinct from planned-replacement enquiries, since the visitor's situation and urgency are completely different.
Can you use our existing before-and-after photos?
Yes, and we'd rather use genuine photos of your actual work, they're the most persuasive thing on a roofing website.
Do you build roofer websites outside Edinburgh?
Yes. We're based in Edinburgh, but build for roofing companies across the UK.
Will the website guarantee a first-place Google ranking?
No, we build the site properly and measure real performance after launch, rather than promising outcomes we can't control.
Ready for a website that does its job?
Tell me which roofing work you want more of.
- Built by Rob, from first call to launch
- Mobile-first, fast and easy to use
- Planned around the work you want
- Search-ready and local SEO focused